UK Charity Week

Charity Today required a professional logo that would become nationally recognisable by charities and the general public. It would be used by charities to put on their various websites and their own print and digital materials.

For social media presence the hashtag was essential to get the message out to the masses, so it needed to be prominent and clear. We decided it needed to be included within the actual title to keep it strong and to stand out, rather than separate hashtag line which would have looked too muddled.

The finished result is a friendly, informative and distinguishable logo that should be instantly recognisable throughout the UK.

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